Formerly known as Head Infotech Pvt. Ltd. the parent company of the leading online rummy site Ace2Three has just announced it’s latest venture – Cricket.com – a sports content platform that provides live updates, data analysis, predictions as well as syndicated content about cricket matches.
Famous cricketers such as Rohit Sharma, Brian Lara, Mahela Jayawardhene, Smriti Mandhana, Kevin Pietersen and Smriti Mandhana attended the event where the live website and app were officially released. The company stated that the portal launch is in line with the diversification plans of the company. Earlier the company had made an investment in Fanfight and launching its social gaming platform WittyGames.
The cricket portal is going to provide an exciting experience for cricket fans as there will be greater focus on the use of data in live matches. Veteran sports journalist Prem Panicker will lead the editorial and content production.
Deepak Gullapllo, CEO of Head Digital Works commented on the occasion “The launch of cricket.com is part of a larger blueprint for the company. India’s biggest religion is cricket and we want to play a bigger role in this space. We already have a sports game platform through Fanfight and we plan to reach out to a larger base of fans via cricket. The plan for the organisation includes diversification of the businesses and expansion of our footprint beyond Indian markets.”
The company also plans to consolidate its position as a market leader in the gaming space and move on and evolve as a gaming and digital entertainment conglomerate.